Links are the no. one ranking factor, without backlinks, ranking in Google search engine is very hard. Link building is very important if you want to improve your website ranking and visibility of your website. Backlinks play a vital role in search engine ranking factor.
Link building is the process of earning links on another website. Earned natural links improve the reputation of your website. Natural links are the freely given links and unnatural links are those links which you create by yourself.
Link building is one of the best off-page SEO techniques. If you want to be a competitor in search engine ranking you must follow link building techniques. There are many latest link building strategies which help in create high-quality backlinks and improve your site’s visibility.
The latest link building strategies are:
1. Internal links
Internal links are the links that go from one page to another page on the same domain. It allows a user to navigate your website. Provide internal links on your website is a great way to help people dig deeper into your site. For an internal link, you must choose relevant keyword of your page and link it to another page of your website with more information so that user stays longer. It improves page authority and decreases bounce rate.
2. Reciprocal links
When two websites link each other like an agreement so the links between these two websites are reciprocal links. Always keep in mind you should go for good quality link relationship rather than bad quality link relationship. You must check website rank and website authority before you agree to link exchange. This is the best link building technique.
3. Guest posting and blogging
This is another best technique for getting high-quality backlinks. Guest posting is the effective way to promoting your blog and also the best way to build high-quality backlink. Guest posting means writing and publishing an article on someone else’s blog. So with this, you can get backlinks as well as good relationships with other bloggers.
4. Building links from trusted sites
Building links from the trusted sites are one of the techniques to improve your website’s authority. When a website has backlinks from a trusted site it tells a search engine that the website is trustworthy.
5. Social bookmarking
Social bookmarking is one of the easy and effective methods of attaining quality backlinks. Social bookmarking is the way for people to store, manage, and organize bookmarks of the web pages. With the help of social bookmarking, you get many no. of quality backlinks.
6. PPT submission
PPT submission is one of the best ways to promote your site and create a quality backlink. There are many
best PPT submission sites where you can upload your PPT and get a high-quality backlink.
7. Audio and video submission
Audio and video submission is one of the best off-page links building methods which increase your ranking. It is very helpful to get quality backlinks and also improve search engine visibility of your webpage. There are many audio and video submission sites. You can make your website more popular and viral and also generate more traffic with the help of these sites.
8. Competitor’s backlinks
Research on the competitor’s backlinks is very effective link building technique. Researchers on the competitor backlinks and steal your competitor’s backlinks and boost your website accordingly.
9. Link building with question-based sites
Question-based sites is a good way to build quality backlinks, increase traffic, build site’s awareness, and increase sites authority.
10. Commenting on blogs is also very effective way to build high-quality backlinks.
But one of the important point you always keep in mind s that building links is not enough but you must take care of your backlinks. A proper link building strategy will also give you a better result in terms of both SERP position and traffic. Put all these techniques into action you will get good results.
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